THE BLOG
Listen… SALES SUCK! Let’s not sugarcoat it. 🙄
I’m pretty sure that every single person I’ve ever talked to about their business HATES TO SELL. Wouldn’t it be amazing if we could just pour our heart a...
With the holiday season upon us, it’s time to start thinking in BIG WAYS for the holiday season!
The holiday season is a crucial time for small business owners! I’m talking about the MAKE or BREAK se...
NEWSFLASH friend 📰 whenever you start a business, MONEY is REQUIRED. 🤷🏼
#sorrynot sorry

BUT… keep reading to learn how you can do it with limited funds! Because YES, it’s possible!
First thing fi...
This deserves to be said in all caps: YOU NEED TO REALIZE THERE’S MORE TO RUNNING A “PROFITABLE” BUSINESS THAN ADDING UP THE COST OF YOUR INGREDIENTS AND YOUR TIME.
First, lemme just say, PROFIT is n...
In case you didn’t know this about me, I’ve been a business coach for bakers and small business owners for almost 6 years now, and after my running multiple businesses for over a decade and mentoring ...
Recently, I went to the Barbie movie and in case you haven’t seen it yet, I’m gonna do my best to avoid spoilers, but you MUST see this movie if you’re a woman. You’ve probably seen people on TikTok p...
As a business coach the NUMBER ONE thing I get asked the most is, “What’s your advice? I’ve been sitting on this idea. I wanna start a business.”
So in this blog, I wanna share exactly what I would d...
This blog post is going to be a little different today friends because I think once you’re done reading this you’re gonna be just as OBSESSED with these things as I am!
In case you didn’t know, I’m a...
A lot has changed since I started The Cake Mamas back in 2009!
Social Media for one!
… Seriously, I started my baking business when social media wasn’t even a thing! (Hopefully, I didn’t just age my...
In case you didn’t know already, the baking industry is FIERCELY competitive. Hundreds of new bakeries open their doors every year – but most of them FAIL and shut down within the first 12 months.

Every baker dreams of opening their own DREAM storefront one day. And I bet you’ve spent HOURS daydreaming about it too (I know I did)! But here’s the harsh truth: expanding to a storefront before you...
It's June- which means it’s the kick-off to PRIDE MONTH! Don’t get me wrong – Pride Month is an INCREDIBLE opportunity for bakeries and small businesses to highlight their products, showcase their cre...