THE BLOG
So, youâve got the passion, the talent, and the drive to turn your baking hobby into a thriving business. Thatâs amazing! But⌠letâs talk about some of the biggest mistakes I see bakers making over an...
The baking industry is full of myths and âadviceâ that everyone seems to follow blindlyâuntil you realize itâs actually holding you back. After spending over a decade building my own baking business, ...
Letâs get real for a second: Youâre thinking about raising your prices, but thereâs this nagging fear that no one will book with you. Youâre worried your clients will bail, and suddenly, youâll be lef...
In honor of Employee Appreciation Day on March 7th (if youâre a business owner on top of your sh*t you SHOULD know this!), letâs talk about what it really means to be a great boss. This day is the per...
Letâs talk about delayed gratification. The thing nobody wants to hear about because we all want success right now. But hereâs the truthâsome of the best things in life take time, and this story prove...
Yesterday I found out that one of my favorite local restaurants closed their doors for good.
And it broke my heart.
This wasnât just another place to grab a mealâit was a staple in the community. ...
Letâs be realârunning a bakery is HARD WORK. Between managing ingredients, perfecting recipes, handling customer orders, and keeping up with marketing (because YES, social media is practically a full-...
Alright, letâs talk all things PRICING. I know, I knowâitâs one of the most frustrating parts of running a baking business. But itâs ESSENTIAL. You pour your heart into everything you do (it is your p...
If youâre a bakery owner or small business owner in the food industry, you probably know that social media is a powerful tool for attracting customersâbut letâs be real⌠it can also feel like a full-t...
When my former business partner, Fabiola, and I competed on Food Networkâs Cupcake Wars in 2011, we didnât just bake cupcakesâwe baked our way into the hearts of fans across the globe! Iâm often asked...
Letâs get realâWhen ingredient prices increase, our small businesses feel it, hard. Eggs already jumped 267%đł, and now flour and sugar are next. Why?
đ˘ Starting Tuesday, February 4th, new tariffs on ...
Letâs talk about branding, logos, and making sure your business speaks the language of the peopleâbecause weâre in 2025, not 1825!
Did you know that cursive handwriting is practically extinct? Starti...
