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THE BLOG

Why Getting Customers Feels Hard Right Now (And What Business Owners Must Do Differently) Feb 03, 2026

ā€œIt’s Not the Math - It’s the Customersā€ā€¦ Or Is It?

I recently shared a video breaking down how to make $1,000 in Valentine’s Day pre-orders.

Just simple math.

And one comment immediately stood out...

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How to Create Valentine’s Day Products People ACTUALLY Want to Buy Jan 27, 2026

A smarter Valentine’s Day strategy for bakers who want to sell more without the stress.

Valentine’s Day is right around the corner, which means if you’re a baker, you’re probably already pouring A LO...

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How to Market Your Bakery Business So Customers Actually Find You (and Keep Coming Back) Jan 21, 2026

If you want your baking business to BLOW UP, this is how you need to approach marketing in your business…

And no- I don’t mean posting more on Instagram and hoping you go viral.

I don’t mean throwin...

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How to Run Your Business Like a BOSS in 2026 Jan 13, 2026

If you’re a business owner who wants to increase profit, reduce burnout, and lead like a CEO, this guide will show you how to run your business like a BOSS in 2026.

You probably know this already, bu...

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My Business Didn’t Grow This Year - Now What? Dec 23, 2025

A Simple Planning & Goal-Setting Guide for Women Entrepreneurs

This might sting a lil… but stay with me.

This might sting a lil… but stay with me.

Because the truth no one wants to admit is this:...

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7 Things Every Bakery Owner Needs to Hear (From a Brick-and-Mortar Bakery Owner) Dec 16, 2025

16 years as an entrepreneur, 8 years as a bakery business coach, and after a DEACDE of building and running my own brick-and-mortar bakery, and still NO ONE believes me when I tell them these things…

...
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Micro Habits to Adopt Before 2026 If You Actually Want to GROW Your Baking Business Dec 09, 2025

It’s that time of year where EVERYONE keeps talking about their ā€œbig goalsā€ for 2026 - new products, more customers, bigger sales, maybe even finally EXPANDING into their dream storefront… but nobody ...

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The ā€œNot-So-Prettyā€ Year-End Review Every Baker Needs (But No One Talks About) Dec 02, 2025

Soon you’re gonna be seeing A LOT of people post about HOW MUCH they made, HOW MUCH they achieved, and HOW amazing their year was.

You’ll start seeing posts like…

ā€œ2025 was my HIGHEST revenue-genera...

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The Real Cost of Opening a Bakery: What Home Bakers Don’t Realize Nov 25, 2025

Thinking about opening a bakery? Read this BEFORE you sign anything!

Friend…we need to have a REAL conversation today because some of y’all are out here MANIFESTING a brick-and-mortar bakery like it’...

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How to Sell Your Baked Goods Like a CEO: The Confident Baker’s Guide to Sales (Even If You Hate Selling) Nov 18, 2025

Buckle up, friend… because this one might sting a little šŸ˜…

But if you let it sink in, it’s going to CHANGE the way you look at selling your products forever.

And honestly? This might be the TURNING ...

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Why Your Holiday Pre-Orders SUCK (and What Smart Bakers Do Instead) Nov 11, 2025

Let’s be real, friend…

If your holiday pre-orders are off to a slow start - or worse, non-existent - you’re not alone.

Every year, I see bakers pour their hearts, time, and energy (not to mention hu...

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The Ultimate Holiday Sales Strategy for Bakers Who Want to Sell Out This Season Nov 04, 2025

If coaching THOUSANDS of bakers and small business owners for over 8 years now has taught me anything, it’s this:

Every year, it’s the same story… bakers complaining WHY their holiday sales aren’t wh...

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