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What to Do When You’ve Tried EVERYTHING… and Sales Are Still Slow

May 05, 2025

I need to tell you something hard but honest, friend…

If you’re reading this, chances are you’ve been working your ass off. You’re baking your heart out, posting on all the social media platforms, making reels, running specials, showing up at pop-ups and events…

And yet…

👉 Your business is still slower than you want.

👉 Sales aren’t consistent.

👉 You’re wondering, “WHAT am I doing wrong?!”

I SEE YOU. And I know how heavy that feels. 😞

But lemme share something with you, I WISH someone told me when I was knee deep the trenches.

It’s not because you’re lazy.

It’s not because you’re not talented.

It’s not because “people just don’t support small businesses.”

💥 It’s because what worked a year ago… isn’t working the same anymore.

The game has changed. Customers are more distracted. Inflation has made people more cautious about their spending. Trust is LOW. Decision fatigue is REAL.

So if you’ve been “doing all the right things” but sales are still SLOW?

You don’t need to work HARDER. You need more CLARITY.

Let me break it down for you…

1️⃣ CONFUSION IS KILLING YOUR CONVERSIONS.

If you’re offering 47 different flavors, 12 different cookie sizes, 10 different products, a million custom options… friend, no wonder they’re stuck.

Customers aren’t thinking, “Ooh, I love having options!”

They’re thinking, “This is too much. I’ll decide later.” (…and then forget about it.)

This is your sign to…

👉 Simplify your menu.

👉 Highlight your BEST-SELLERS.

👉 Make ordering EASY + OBVIOUS.

Less confusion = more conversions. Every time.

2️⃣ TRUST IS LOW… SO BUILD IT.

Your followers aren’t ignoring you because they don’t care about your business.

They’re ignoring you because they don’t TRUST you… (yet).

People don’t trust (or care about) perfect photos. They trust REAL moments. They wanna see the PERSON behind the brand.

→ Go live while you’re baking.

→ Show yourself prepping a big order.

→ Share reviews from real customers.

→ Post behind-the-scenes of the messy kitchen, the long night, the real work that goes into running your business.

👉 Familiarity makes people feel SAFE. And people buy from who they trust.

3️⃣ PERSONAL TOUCHES > MASS MARKETING.

You don’t need a big team. You need REAL connection.

→ Use their names when you reply to DMs.

→ Send voice notes instead of long ass paragraphs.

→ Write “THANK YOU” on their box instead of slapping a sticker on it.

Customers don’t want to feel like another transaction. They want to feel SEEN and HEARD. Like they are contributing to something BIGGER.

💥 Turn your customers into your sales team.

Highlight them in your stories. Share their photos. Celebrate their repeat orders.

Tell your audience about your MOST loyal fans.

Their words > your marketing. Every single time.

4️⃣ GET HELP SEEING WHAT YOU CAN’T SEE.

Here’s the thing… sometimes you’ve done everything you KNOW to do.

But you’re missing what you can’t see from the inside.

You’re too close to it.

You’re working IN the business so hard, you’re so consumed by the day-to-day tasks, that you can’t zoom out and work ON your business.

THAT’S where I come in. 🙋‍♀️

Inside my small group coaching community, Power Hour, I help bakers and creative entrepreneurs like you:

Audit what’s working (and what’s not).

Simplify your offers for more sales.

Create a strategy that works for YOUR life + goals.

Every month, we gather for a 90-minute powerful coaching call where we pause, reflect, strategize, and make sure you’re not just “winging it” and “hoping for the best.”

You don’t have to figure this out alone. You can learn from someone who has been where you are, who has done what you’re trying to do.

When you’re ready for clarity instead of chaos, click here to learn more about Power Hour.

Your next breakthrough isn’t about working harder. It’s about working smarter… with support.

Let me help get you there. 💖

Xo, Janelle

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