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THE BLOG

Your Bestselling Product Might Be Costing Your Bakery Money Sep 01, 2026

You can create the most STUNNING products in the world, have customers lined up around the block before your doors even open, and still be booked, busy, and broke.

I said what I said.

You can have a...

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How to Calculate Baking Ingredient Costs (Even If You Already Have Them) Aug 25, 2026

There is SO MUCH information online about how bakers should be pricing their products to make money.

Some TRUE.

Some, total BULLSH*T!

And one mistake I see ALL THE TIME?

Bakers thinking that becau...

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How to Calculate Recipe Costs for Baked Goods: Ingredients, Labor, Yield, and Pricing Jul 21, 2026

Most bakers think of a recipe as the thing they use to make a product. The instructions they follow.

The chocolate cake recipe.

The vanilla buttercream recipe.

The cookie dough recipe.

The chocola...

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Why You're Losing Money Every Single Day (And Don't Even Know It) Jun 19, 2026

Imagine this.

You just finished a custom order. Took you 6 hours to make (communication, setup, baking, cooling, filling, frosting, decorating, cleanup, boxing, photos).

You quoted the customer $200...

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Why Bakers Struggle With Pricing Confidence (And the Real Reason You Keep Undercharging) May 28, 2026

Imagine this… you're about to send a quote to a new customer.

You've done the math.

You know what you should charge. But the second you look at that number, your brain starts to spiral: "What if the...

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Bakery Profitability in 2026: Why Bakeries Are Closing (And How to Know If Yours Will Survive) May 14, 2026
  1. I've been seeing it all over my feed lately.

Another bakery closure announcement. Another "closing our doors" post. Another small business owner walking away from something they poured their hear...

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How to Increase Bakery Sales WITHOUT Lowering Your Prices (Steal This ‘Add to Cart’ Strategy) Mar 18, 2026

“People just aren’t spending money right now…”

Let’s talk about it. Because I KNOW you’ve either said this… or heard it from another baker.

  • “People are cutting back.”
  • “Orders feel slower than nor
  • ...
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How to Price Your Cakes for Profit (Bakery Pricing Formula Explained) Mar 10, 2026

This deserves to be said in all caps: YOU NEED TO REALIZE THERE’S MORE TO RUNNING A “PROFITABLE” BUSINESS THAN ADDING UP THE COST OF YOUR INGREDIENTS AND YOUR TIME.

First, lemme just say, PROFIT is n...

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