THE BLOG
If you’ve ever Googled:
“What should my bakery profit margin be?”
You’ve probably gotten 47 different answers.
So lemme make this SIMPLE.
For a specialty bakery, I want you shooting for a 50% to 6...
You can create the most STUNNING products in the world, have customers lined up around the block before your doors even open, and still be booked, busy, and broke.
I said what I said.
You can have a...
There is SO MUCH information online about how bakers should be pricing their products to make money.
Some TRUE.
Some, total BULLSH*T!
And one mistake I see ALL THE TIME?
Bakers thinking that becau...
What indicators do you look for that tell YOU that you have a successful business?
Is it a full calendar?
A continuous influx of orders?
Being tagged in customer photos?
Sold-out markets?
Getting...
Put yourself in this situation for a sec… a friend asks you to make a custom cake.
Before you’ve even calculated the order, you already feel hesitant because you aren’t sure what you should tell them...
Most bakers think of a recipe as the thing they use to make a product. The instructions they follow.
The chocolate cake recipe.
The vanilla buttercream recipe.
The cookie dough recipe.
The chocola...
Imagine this.
You just finished a custom order. Took you 6 hours to make (communication, setup, baking, cooling, filling, frosting, decorating, cleanup, boxing, photos).
You quoted the customer $200...
Imagine this… you're about to send a quote to a new customer.
You've done the math.
You know what you should charge. But the second you look at that number, your brain starts to spiral: "What if the...
Most bakers have a spreadsheet.
Very FEW bakers use their spreadsheet.
There’s a difference.
Maybe you downloaded it from Etsy. Maybe someone in a Facebook group swore it changed their life. Maybe ...
I’m gonna say something that will probably make you uncomfortable.
You're not mad at hobby bakers.
You're mad they're winning.
And I get it. I really do.
You’ve done the WORK. You’ve put in the ye...
- I've been seeing it all over my feed lately.
Another bakery closure announcement. Another "closing our doors" post. Another small business owner walking away from something they poured their hear...
If you're reading this, I'm guessing one of a few things just happened.
- You realized you have NO idea why your business isn’t making the money you thought it would.
- You’re tired of trying to figur ...
