THE BLOG

1. I've been seeing it all over my feed lately.

Another bakery closure announcement. Another "closing our doors" post. Another small business owner walking away from something they poured their hear...

If you're reading this, I'm guessing one of a few things just happened.

1. You realized you have NO idea why your business isn’t making the money you thought it would.
2. You’re tired of trying to figur
...

There’s no “NICE” way to say this, so I’m just gonna say it…

Most bakers aren't pricing their cakes for profit- and it shows.

You're pricing them to simply survive. To just "make it work." To cover ...

Let me guess…

In the last 6 months, you’ve probably said:

• “I need to raise my prices…”
• “I think I’m undercharging…”
• “I don’t know what I should be charging…”

So you tweak your prices.

You ra...

You’re booked out, orders are FLOWING in, your calendar is FULL…on the surface, it looks like you have a “successful” business.

SO why do you still feel BROKE?

To be blunt, it’s because BUSY doesn’t...

If you’re a small business owner in the baking (or food) industry, then you already know that your ingredient costs are SKYROCKETING!

Maybe it's the sugar you buy in bulk…. Maybe it's butter… Maybe i...

You made $4,000 last month.

Your bank account has $200 in it.

And you have no idea where the other $3,800 went.

I'm asking because I've been you. Like, exactly you. Not in some motivational coach w...

And what you SHOULD do instead

One of my biggest PET PEEVE is when people ask me: 

“How much do YOU think I should charge for my cakes?”

Because here’s the thing sis, HOW am I (or ANYONE) suppose...