Janelle Copeland Blog

Stack of glazed cinnamon rolls with the message, “Your friends and family don’t get to set your price,” promoting tips for pricing cakes for friends and family confidently.

How To Stop Feeling Embarrassed About Your Prices- Especially With Friends and Family Aug 04, 2026

Put yourself in this situation for a sec… a friend asks you to make a custom cake.

Before you’ve even calculated the order, you already feel hesitant because you aren’t sure what you should tell them...

Cupcakes and desserts with headline “Why You’re Losing Money Every Day in Your Food Business,” about hidden bakery costs and profit leaks.

Why You're Losing Money Every Single Day (And Don't Even Know It) Jun 19, 2026

Imagine this.

You just finished a custom order. Took you 6 hours to make (communication, setup, baking, cooling, filling, frosting, decorating, cleanup, boxing, photos).

You quoted the customer $200...

Assorted decorated cupcakes and cakes with text “Why Pricing Your Baked Goods Feels Hard,” illustrating common bakery pricing challenges, undercharging, and profit struggles.

Your Pricing Isn’t the Problem… Your Numbers Are Apr 30, 2026

Let me guess…

In the last 6 months, you’ve probably said:

“I need to raise my prices…”
“I think I’m undercharging…”
“I don’t know what I should be charging…”

So you tweak your prices.

You ra...

Why You’re Making Money But Still Broke (The Real Reason You’re Not Profitable) Apr 14, 2026

You made $4,000 last month.

Your bank account has $200 in it.

And you have no idea where the other $3,800 went.

I'm asking because I've been you. Like, exactly you. Not in some motivational coach w...

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