Janelle Copeland Blog

woman standing in front of desk with computer and cell phone.

The “Not-So-Pretty” Year-End Review Every Baker Needs (But No One Talks About) Dec 02, 2025

Soon you’re gonna be seeing A LOT of people post about HOW MUCH they made, HOW MUCH they achieved, and HOW amazing their year was.

You’ll start seeing posts like…

“2025 was my HIGHEST revenue-genera...

women shrugging in front of a box of assorted cupcakes

Why Your Holiday Pre-Orders SUCK (and What Smart Bakers Do Instead) Nov 11, 2025

Let’s be real, friend…

If your holiday pre-orders are off to a slow start - or worse, non-existent - you’re not alone.

Every year, I see bakers pour their hearts, time, and energy (not to mention hu...

women standing in front of a bakery case full of desserts

The Art of Selling: How to Turn Your Passion Into PROFIT Oct 28, 2025

You can be the most talented baker, designer, or creative entrepreneur on the planet - but if you don’t understand SALES, your business will never reach its full potential. Yup, I said what I said!

A...

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