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Delayed Gratification: From Home Bakery to Thriving Storefront – A Story of Resilience

Feb 27, 2025

Let’s talk about delayed gratification. The thing nobody wants to hear about because we all want success right now. But here’s the truth—some of the best things in life take time, and this story proves it.

This is my former student, Jessica Bahn.


When I first met Jess, she was struggling with her sales, her confidence, and didn’t know when the right time to jump was. Maybe you can relate?

She knew she needed GUIDANCE, and someone to help her reach her BIG, AUDACIOUS dreams!

At the time she joined my masterclass, Passion To Profit, she was working at Google and decided to QUIT to pursue her business full-time.

Jess went from making $60,000 as a home baker to making $180,000 the same year she joined Passion To Profit! Can you believe that??? What a GREAT problem to have, am I right?

And on this day, FOUR YEARS AGO, Jess GRAND OPENED her dream storefront! 🎉 That alone is a huge accomplishment, but let me tell you why this is even more special…

Before opening her storefront, she spent NINE YEARS baking from home. Nine. Years. That’s almost a whole decade of making it work in her kitchen, growing her business without a storefront, while balancing a full-time job, and staying committed when it would’ve been easy to throw in the towel.

And if that wasn’t enough? Since grand opening, she’s also gotten married, had a baby, and is STILL focused on growing her storefront to the next level.

Let that sink in.

So why am I sharing this with YOU? 🤔

Well… This is your friendly reminder that what’s available to Jess is also available to you too! Success Takes Time—So STOP Rushing the Process!

I get it, friend. We live in a world where we want everything yesterday. But real, sustainable success? That takes patience. It takes RESILIENCE. And it takes showing up every day even when it feels like you’re going nowhere.

➡️ She didn’t jump into a lease before she was ready.

➡️ She didn’t let fear stop her when the right opportunity finally came.

➡️ She didn’t quit when life got busier than ever.

She played the long game. And she won.

I’ve been lucky enough to visit bakeries all over the world and help small business owners plan their grand openings, and let me tell you—watching someone finally step into their dream space after years of hard work? It’s powerful and it reminds me WHY I do what I do.

And I want to do more of that this year.

If you’re still baking from home, still dreaming about your storefront, still waiting for your “big break”—this is your sign to KEEP GOING! 💪🏼 Because it only takes ONE moment for everything to change for you!

Every order you take, every late night in your kitchen, every moment you think, “Is this even worth it?”—it’s all adding up. And I promise everything happens exactly when it’s meant to.

Stay patient. Stay hungry. Keep pushing through!

Because when your moment comes? Every second you've waited will be WORTH it. 

If you’re interested in learning more about my signature masterclass, Passion To Profit, that helped Jess along her journey, click here to learn more. And make sure to follow @officialfancyflavors and check them out if you’re in the San Jose, CA area!

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